General Electric

#DraftScience 2015

art direction, branding, social

Art directed and created the social media assets for this social media activation in partnership with General Electric.

The concept behind the activation was a social media takeover with NFL player, John Urschel. John Urschel provided mathematics-based football facts and we created the graphic assets that represented those facts.

Contact Me

If you would like to reach out, you can contact me at
allenjaelee[at]gmail[dot]com
Allen Lee. Los Angeles, CA.